For its 2026 Sales Kickoff, OPSWAT set out to deliver a program that would be both memorable and strategically grounded. With nearly 1,000 attendees expected from across regions, the leadership team envisioned an experience that broke from convention while still supporting the operational demands of a high-impact Sales Kickoff (SKO). OPSWAT partnered with 38 North Connections to evaluate bold ideas, pressure-test feasibility, and translate vision into a viable, executable program.
